Rupert Hoogewerf among first to experience MX Collection

Updated: Jun 12, 2023 Print
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Rupert Hoogewerf receives the award from Mr. Lin Xiaowei, and they pose for photos. [Photo provided to]

The global press conference for the MX Collection, a smart bathroom space co-developed by JOMOO and Porsche Design Studio, was held at the Porsche Experience Center in Shanghai on June 8.

Rupert Hoogewerf (Hurun), Chairman and Chief Researcher of Hurun Report, as the first product user, was invited to the launch event and received the award from Mr. Lin Xiaowei, CEO of JOMOO.

According to official statistics, are 1,305 entrepreneurs with personal wealth of over 5 billion yuan ($701 million) on the 2022 Hurun Rich List.

"Nevertheless, the high-net worth population continues to grow, and the wealth of wealthy Chinese families has reached 164 trillion yuan. There are 5.18 million households with over 6 million yuan assets, the foundation for the strong high-end consumption market. Especially the scale of China's smart home market continues to expand, with an average annual compound growth rate of 18.51 percent. The high net worth population is an important purchasing power in the smart home market, and "safety, comfort, and health" have become the core concerns of the high net worth population for their home life," said Rupert Hoogewerf.

The MX Collection integrates technologies such as artificial intelligence, the Internet of Things, and big data into the smart bathroom space, focusing on user experience. The digitization and intelligent connection of everything in the bathroom space will bring an unprecedented experience.

Currently, Chinese brands are gradually integrating global resources to enhance their brand reputation while also striving to bring high-quality products and enjoyable experiences to global consumers.

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