The annual Meadin Cultural Tourism and Accommodation Festival was recently held in Suzhou, Southeast China's Jiangsu province, celebrating the best in China's tourism and accommodation industries.
The event's highlight was the release of the 2024 China Cultural Tourism Scenic Area MBI Research Results, which included the 2024 China's Top 100 5A Scenic Spots List and the 2024 China's 4A Scenic Area MBI Brand List.
Six scenic spots from North China's Shanxi province made the Top 100 5A Scenic Spots List. These include the Yungang Grottoes in Datong, the Ancient City of Pingyao in Jinzhong, and the House of the Huangcheng Chancellor Ecological Cultural Tourism Area in Jincheng. "See Pingyao Again" and the Ancient City of Xinzhou were also featured on the 4A Scenic Area MBI Brand List.
As a premier event in the cultural tourism industry, this festival brought together top resources from China's cultural tourism and accommodation sectors. It integrated cultural experiences, resource exhibitions, investment promotions, marketing operations, and human resource management, showcasing the latest products and services.
This year's event focused on innovation, transformation, and marketing strategies. Through case studies from benchmark scenic spots, professional operating institutions, and popular platforms, it explored new business models, scenarios, and trends in the current development of scenic areas.