Night economy concept takes hold in Shaanxi

Shaanxi province will develop several of its cities into "night economy" models for other cities in the province, the Shaanxi Department of Commerce said.

Relying on some key commercial zones, scenic spots and enterprises around the province, the department will establish several night economy models within three to five years, it said in a recently released document.

While bringing such models to cities in northern, central and southern Shaanxi, the department will also make Xi'an, the provincial capital, into an international consumption center, it said.

Each model will display its own characteristics using different industries and will have the ability to drive the development of other cities, it added.

To make that happen, the document said, 10 night economy zones will be developed each year by overhauling some existing walking streets, lengthening business operating times, improving the quality of products and hosting various events and activities.

By focusing on industries such as catering, culture and sports, as well as on services and convenience, the department said the night economy zones will feature an atmosphere conducive to night shopping and entertainment and lure consumers to spend and make a contribution to the development of the economy across the province.

The department said it will take measures to improve night transportation and other infrastructure, and in the meantime improve payment convenience and business order. It will also optimize the business environment through supervision and management to ensure the smooth operation of the night economy.