Florentia Village in Tianjin is China's first large high-end brand Outlets and leisure culture center built in pure Italian style. Covering an area of about 180,000 square meters, the complex offers a shopping themed experience area with four features: luxury, internationally famous products, sports and outdoor and leisure products.
At present, it has nearly 200 top Italian luxury brands and other high-quality fashion brands of both international and domestic. The design of the Florentia Village emphasizes the reasonable use of space and of high-quality building materials. From the environmental design, the storefronts to the public entertainment area, all maintain the design style of a traditional Italian town. Artistic roof tiles, high quality wood and iron art street furniture, along with each building and decoration demonstrate details that reproduce life scenes from a 16th century Italian town.The landscaping and vegetation coverings of the sidewalks and parking lots also improve the comfortable landscape and help achieve and promote the natural system cycle. In the overall design, the public space is strictly separated from the employees’ area which ensures that consumers enjoy a relaxing shopping and leisurely environment without interruption. Outlets is no longer just a place to sell discount brands, but has become an important place for high-end brands to promote their image and show fashion trends, as well as provide a comprehensive ser vice center integrating shopping, leisure, entertainment and tourism precincts