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Cultural industries expo showcases progress across Yangtze River Delta

Updated: Nov 16, 2023 By China Daily in Shanghai chinadaily.com.cn Print
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Publicity departments from East China's Shanghai, Jiangsu, Zhejiang and Anhui jointly unveiled strategic publications and a memorandum of cooperation to promote the prosperity of the region's cultural industries. [Photo provided to chinadaily.com.cn]

The fourth Yangtze River Delta International Cultural Industries Expo, which started on Thursday and will run till Sunday, is shining the spotlight on cultural industry advancements and aimed at facilitating cooperation between different parties across the region.

Hosted at the National Convention and Exhibition Center (Shanghai), this year's expo is the first to occupy more than 100,000 square meters.

Over 1,500 Chinese and international exhibitors from 32 countries and regions are participating in the expo this year.

A key focus of the expo is advancing integrated development and highlighting exemplary projects supporting regional cooperation on culture.

At the opening ceremony, publicity departments from East China's Shanghai, Jiangsu, Zhejiang and Anhui unveiled strategic publications and a memorandum of cooperation aimed at enhancing the prosperity of the region's cultural industries.

The four halls of the expo are showcasing cutting-edge innovation. The cultural life hall presents integrated cultural tourism and other industries inspired by culture, while the cultural technology sector features new innovations.

Each provincial pavilion is using multimedia technology to showcase its distinct historical buildings and intangible cultural heritages, underscoring industry diversity across the delta.

A variety of forums and livestreaming promotions will also be held throughout the event.

The largest cultural industries trade fair in China, the expo serves as a platform where government, business, and creative communities can explore new opportunities and drive the region's high-quality development together.

Zheng Zheng contributed to this story.

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