Explore SND's culture, tech integration at Suzhou expo

SND pavilion at the 12th China Suzhou Creative and Design Cultural Industry Expo. [Photo/WeChat account: snd-szgxqfb]

The 12th China Suzhou Creative and Design Cultural Industry Expo commenced at the Suzhou International Expo Center in Suzhou, East China's Jiangsu province, on July 14.

Focusing on cultural economy and integrated development, the expo established 45 exhibition halls that attracted nearly 400 cultural and creative businesses, and arranged dozens of industrial forums and exchange activities over the following two days.

Stick ice creams with the expo's logo are showcased during the 12th China Suzhou Creative and Design Cultural Industry Expo. [Photo/WeChat account: snd-szgxqfb]

Suzhou New District made a stunning appearance at the expo.

The district's pavilion showcased local businesses in cultural creativity, digital culture and integration of culture and tourism to reveal the transformation of cultural and creative industries in SND.

Scented candles developed by Msense are on display at the 12th China Suzhou Creative and Design Cultural Industry Expo. [Photo/WeChat account: snd-szgxqfb]

Shaped as a 3D magic box, the exhibition area of SND used electronic screens to create a naked-eye 3D effect. The district's highlights were showcased on the screens to unfold a colorful SND.

The hit exhibits at the SND pavilion included a bulb from Thomas Edison, a stamp featuring Shishan Mountain and Silk Show Town, creative stick ice creams with the expo's logo, and scented candles.