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Singles Day shopping spree: In numbers
Updated: Nov 12, 2019
chinadaily.com.cn
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Gross Merchandise Volume of Tmall: 268.4 billion yuan
Editor's notes: The annual Singles Day shopping frenzy ended Monday with new sales records achieved by Chinese merchants and e-commerce platforms. Alibaba, the initiator of the Double 11 shopping carnival in 2009, achieved record high sales of 268.4 billion yuan ($38.4 billion) this year.
Let's take a look at some figures from this year's shopping flurry.
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