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Museums embraces wellness and sustainability as essential roles in society

Updated: Mar 31, 2025 By JAN YUMUL in Hong Kong chinadaily.com.cn Print
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Speakers from Qatar, Germany and Australia discuss the role of museums in society in Hong Kong on March 29. PHOTO BY JAN YUMUL/CHINA DAILY

Lei Xiufo, director at Anhui Provincial Museum in China, noted that in a fast-changing future, pushed by artificial intelligence and technological advancements, they could cause some loneliness and stress. Museums, he said, could play a better role, also in nurturing one's spirituality.

Lei said from sightseeing to educational, the different programs of museums meant that we were "now in an era of audience segmentation" so that there were more reasons to "offer services and take care of them" and their different needs. Their museums have also rolled out programs for children such as an opportunity to make their cultural relics to calligraphy.

But while audience segmentation had been taking place, he said, they were also now switching to accessibility for those with disabilities.

He said Anhui Provincial Museum has also become one of the 14 museums in the Chinese mainland that has joined a barrier-free museum project. They are also part of alliance to help give opportunities for people with disabilities.

"We are duty-bound to play a better role," said Lei. "Museums are important places that protect and pass on human civilizations," he added.

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