Canon started doing business in China in the late 1970s. It has explored multiple business models from the initial technical cooperation to the sole proprietorship to the establishment of sales company. In March 1997, Canon (China) Co Ltd was established and was responsible for all aspects of Canon's sales in the Chinese market. After years of struggles, six regional headquarters have been established. Canon (China) is deeply rooted in the Chinese market and is committed to becoming a company that is trusted and respected by the Chinese people.
Canon put forward the core concept of "Closer & Connect" in Asia. Canon will continue to open new markets and develop new clients. Through a series of events that are close to the market and consumers, such as the Canon Expo, Canon hopes to spread the philosophy of "delighting you always" and spread the spirit to every corner of China and to your hearts.
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