Founded in 1994, Zhenhua Group is a large-scaled retail enterprise in Yantai. It boasts 34 chain department stores, 96 supermarket chain stores, one three-star hotel and five real estate companies. In 2017, the total sales revenue of the company reached 24,488 million yuan. It has been listed in “China's top 100 chain stores” many times.
In addition to its major business of modern department stores and quantity supermarkets, the group has expanded to catering, entertainment and fitness and developed real estate, the wine industry and the e-commerce sector.
The company strives to establish a coordinated pattern integrating department stores, supermarkets, retailing and real estate with a chain network business covering the whole province.
Official Website: http://www.zhenshang.com/index.aspx
Add: No 8 West Street, Zhifu district, Yantai, Shandong province.
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